September 14, 2016

Check out our Launch video for touRRoir, a new signature food, tourism and culture global forum that will explore every aspect of food tourism and its inextricable link to a country’s culture.

It will look into a rapidly growing future of food in tourism and the disruptive technology developments facilitating and even driving this change.

touRRoir will show how best to harness the exploding search for authenticity and how by fostering the shared values of these three sectors, companies and nations can build brands through associated soft power attractiveness.