Welcome: Margaret Jeffares, Founder and CEO, Good Food Ireland
Official Opening: TBC
Moderator: Noel Toolan, Consultant and Marketing Change Agent
Presenter: TBC
Panel Discussion: TBC
Presenter: TBC
Panel Discussion: TBC
Presenter: TBC
Panel Discussion: TBC
Presenter: TBC
Panel Discussion: TBC
Conclusions from the Morning discussions, using dynamic mobile software, we will crowdsource a selection of questions from our audience and capture and share top insights
TBC
HALL OF FAME 2020
Presenter: TBC
Panel Discussion: TBC
Presenter: TBC
Panel Discussion: TBC
Using dynamic mobile software, we will crowdsource a selection of questions from our audience and capture and share top insights
Presenter: TBC
Panel Discussion: TBC
Panel Discussion:
touRRoir brought to you by Good Food Ireland® is a cross sector global business forum bringing together Food, Tourism and Culture to discuss how, through the inextricable link of these three sectors companies can grow business, local communities can flourish and destinations can ensure a more successful and sustainable economic future.
In recognition of Galway and the West of Ireland’s status as the European Region of Gastronomy 2018, the touRRoir18 global forum takes place in Galway, Ireland on April 23rd and 24th and is a flagship event for the Year of Gastronomy.
If you work in the Tourism, Travel, Hotel, Restaurant or Hospitality Industry and want to learn why and how you can drive revenue growth through a cross sector, cross dependent action plan with one or all of these three sectors then you need to be at touRRoir.
If you are in the Agri-food, Food or Drink Production Industry, how can you reach this rapidly evolving consumer that is searching for authenticity and trust? How can you truly communicate your story through your product, service or experience to meet this demanded customer assurance, for long term sustainable business growth?
If you are involved at community or regional level in local festivals, events or activities where the co-dependency of these three sectors is integral to economic sustainable success then you too need to be at touRRoir.
If you are a policy maker, destination marketer, key influencer, strategic thinker or change agent you will learn from practitioners of soft power attractiveness and the rewards of gastro diplomacy strategies.
“Food has been recognised by the UNWTO (2012) as one of the fastest growing niches in contemporary tourism, attracting high yield visitors and promoting both seasonality and regionality”.
“Governments must lead and direct tourism policies, but the engine behind tourism development is the private sector, and thus one cannot work without the other” Taleb Rifai, UNWTO Secretary General
“At touRRoir18 International Creative Enterprises Consultant and Author, Dr. Lidia Varbanova will explore how to balance the social and commercial angles of cultural/creative enterprises; build and harness an international network; best align stakeholders and build long term legacy benefits from once-off events and promotions”. Read More
“A huge effort is being made by the relevant Irish government bodies and agencies to communicate better internationally – with some undoubted significant success. But could we do better? How can we be sure we are shaping appropriate motivating content and really getting through the fog? Ciaran O Gaora has extensive experience in brand communications. He will use best practice examples from around the world and set up an interesting discussion”. Read More